New pillar Added To The SEO Duo
The two components of a solid SEO strategy have been the same from a long time now: superb content which is also linked to the right websites to reach to the right people. In the year 2014, a new component would join these 2 in the strategy- social media networks. This was the case in 2013 as well but the business people haven’t got the right signals and thus, have not implemented it as much as it needs to be.
Social media was not around in the place when search engine optimization was introduced but the scene now is different with it enveloping all the industries and the root culture itself. This medium has provided an opportunity to spread the content to a larger number of people and this has given the search engines new criterion to measure quality. Thus, it is said that these networks are factors for an ever increasing search engine ranking and it is important for the business owners to recognize this fact before their competitors do. As in the year 2013, where the 3 pillars stood strong for SEO, the prediction for 2014 is that the social media will stand stronger which was previously doubted by business owners. Content building, linking of the website and social media stratagem are the important elements in the making of a SEO optimized website.
Content Strategy
While content building is one of the most useful tools in SEO, there is more to it than mere publishing of good writing. It is mainly dependent on the content which is already present in the web pages which ensures that it is optimized from the viewpoint of technical optimization. On the other hand, it should also ensure that the ethical standards are followed for which one can refer SEO guides.
Once this is done, the keyword search should be done which is very much important before building the content. Understand of the target customers and then placing the keywords strategically is very much important before posting the content. This can be something like phrase building which is most applicable to the customers.
Inbound links to the website
This is a process in which hyperlinks are placed in the right web pages to redirect the searchers to your own website. Blogging is a very popular method which can be capitalized to get the SEO targets achieved. This is something which will pique the interest of the readers. However, this is a slow and steady process which will not show results overnight. Patience is very much a virtue to be followed with this key component. The main aim is to introduce a new set of members to view the website.
Social Media
This is one of the media which is sky rocketing in the market today as it provides a new and different platform for the business owners to interact with the customers. the features and user friendly options available to both the parties are completely different and thus, it should be brought to effect.
Thus, two pillars alone are not enough to get SEO websites in place.